The importance of good customer experience in a time of crisis
Due to the chaos and uncertainty caused by the COVID-19 pandemic, your business has to undergo a lot of process changes. With your customers shifting to online channels, it goes without saying that you need to invest in providing the most optimal service experiences. Right from the time customers land on your website, to how they access your FAQs, to how easy you make it for them to get in touch with a support agent, you should implement good CX practices at every touchpoint. To help you and your team implement the best CX strategy for your customer base, we've put together a consolidated list of resources. They cover everything from identifying customer pain points, implementing cost-friendly CX practices, using data to identify bottlenecks with your existing processes, and much more.